Marketing and Sales


Dr Liz Meech

  • Qualifications: PhD MA BSc
  • Role Title: Lecturer
  • Address: Richmond Building Portland Street Portsmouth PO1 3DE
  • Telephone: 02392848484
  • Email:
  • Department: Marketing and Sales
  • Faculty: Faculty of Business and Law


I have been teaching at Portsmouth Business School since 2010, and was appointed as a full-time lecturer in the Marketing and Sales Subject Group in July 2013. I was awarded the Postgraduate Choice Award in the Student Union Golden Apple Teaching Awards in 2012. Before joining the Business School, I gained professional experience in marketing in the not-for-profit sector. I studied as a postgraduate student on the MA Digital Marketing course at the Business School, and also completed my undergraduate degree in BSc Entertainment Technology at the University.

Teaching Responsibilities

I currently teach at postgraduate and undergraduate levels, including Professional Selling and Sales Management, Digital Marketing Strategies, Dissertation Workshops, Marketing Principles and Practice and Contemporary Issues in Marketing. 


My research interests include ageing consumers and online consumer behaviour, and the role of digital technologies in sales management. I am currently completing my PhD research in ageing and online consumer behaviour, looking at the online shopping experiences of the Baby Boomer generation.


Research profile

Explore my research profile, publications and activities on the Portsmouth Research Portal

View profile